Blog

What is your Unique Selling Point (USP)?

Everyone in business needs a "Unique Selling Point"(USP). Whether you are selling a product (book, artwork, candles), providing a service (PR, photography, writing) or want to attract attendees to your event (conference, festival, workshop). What's yours?

Read More

Happy 2019! Do authors need a book publicist?

A question I often get asked is, what does a book publicist do? That question is answered in my first blog in 2019.

Read More

Best Time to Release a Self-Published Book

One of the more frequent questions I'm asked is when is a good time of year to do a new book release for my self-published book. My answer is...

Read More

Should small businesses hire a publicist?

I frequently get asked by small businesses if they should hire a publicist. Here's some info to help you decide...

Read More

5 Mistakes to Avoid on Social Media

Social Media has replaced a personal journal for some, not a wise decision. One never knows who is reading those posts or viewing your pictures.

Read More